In the previous article, I have covered the 12 Question to Qualify your Leads. I truly hope that you have asked those questions and are now entertaining only warm or hot leads. This will be your first step in higher sales conversion. Now, you will ask if this be sufficient enough? We will look into that shortly.
In the business trade today, there are many strategies that have proved its efficiency in the marketing process and one of this is the sales call. However, some marketers do not really perceive this as the best way to market their products, but do you know that this is the best sales technique that can help you expand your business and make it grow bigger and better than ever before?
You may be asking “how am I going to make it happen?” or “what must I do to achieve effective sales conversion?” For you to do this, you just need to remember the following tips that will make you realize highly effective sales call.
- Start With Welcoming And Professional Greetings
Since you will be dealing with professionals over the phone, you need to start with professional yet welcoming greetings. Always remember that first impression really matters, so you must put high regard with the way you speak. It must be something that sounds pleasant and professional.
- Make Introductions
After the formal and pleasant greetings, you can now make introductions by telling your client who you are and from what company you work. The introduction must be done briefly, comprehensively and informatively. Make sure that even with just a few words, you were able to tell your client the most important information that is needed to convince him or her to avail your company’s product or services.
- Establish Connection Between You And The Client
Connection with clients is one of the secrets for you to be able to make your sales call run smoothly. As the one who markets your company’s product or services, you must know how to build rapport ad how to ignite the “like factor” of the client. However, see to it that you do this thing professionally. When you are able to build a good connection with the client, you are already halfway to success.
- State Your Intention
This is one of the most neglected things that marketers often do – they do not clearly state the intentions of the call that they made. Remember that when you did not make the intentions of your calls clear, you will not also make any sale. Let the clients be aware of the potentials that your company has and why it differs from any other companies out there.
- Know Your Client And His Needs
It is important that throughout the conversation, you were able to know your client and his needs. This way, you can easily connect to him and tell him how your products can make a difference in his life and address the needs that he has.
- Walk your talk
When you tell your clients that you will do something for them, do it. By doing what you have promised to do, you become reliable and consistent and these are the keys for you to gain the trust of your clients. These virtues will not only lead you to a highly effective sales call, but it will also make your business successful.
There is no other way to perfectly end a sales call than to express how much you appreciate the time that your client has spent just to entertain your call. You can express your appreciation words like “thank you” and tell them how happy you are to serve them.
- Empower yourself
There is no permanent thing in this world except change and even your own sales techniques are no exception. What you have to do is to continue empowering yourself by undergoing trainings and seminars that will help foster sound and strategic planning.
These tips can help you get the most out of the sales calls that you make. So, what are you waiting for? Do not just sit there and wait. Take action and make a highly effective sales call now by bearing in mind these tips.